Prime Day deals are your chance to elevate your workouts without breaking the bank.

Amazon Prime Day is an annual event exclusive to Amazon Prime members. It has rapidly become a significant retail holiday eagerly anticipated by millions of shoppers worldwide. Typically held in mid-July, Prime Day features a vast array of deals across nearly every product category imaginable. It’s a 48-hour shopping frenzy during which members can take advantage of significant discounts, exclusive product launches, and various limited-time offers.

One of the highlights of Prime Day is the opportunity to score substantial savings on fitness-related products. Whether you’re a fitness enthusiast looking to kickstart your health journey, or simply aiming to upgrade your home gym, Prime Day is an excellent opportunity to find deals on everything from fitness equipment and apparel to supplements and gadgets. The event often includes deep discounts on high-ticket items such as treadmills, exercise bikes and smartwatches, as well as essential workout gear like resistance bands, yoga mats and weights.

The appeal of Prime Day for fitness deals lies in the breadth of options available and the potential to save considerably on quality products. For those looking to invest in new fitness technology, Prime Day often sees the lowest prices of the year on top brands such as Fitbit, Garmin, and Apple. In essence, Amazon Prime Day provides a prime opportunity for fitness fans to gear up and enhance their routines without breaking the bank.

The first Prime Days of 2024 fall on 16 and 17 July. We’ve rounded up some of the best deals we’ve found below.

These are the best Prime Day US fitness deals we’ve found

1. 38% off Ninja Blender and Food Processor

Product shot of a Ninja blender

This Ninja blender has a 1600-Peak-Watt motor to power through the toughest ingredients. We think it’s a great choice for whizzing up smoothies and protein shakes, packing enough power to break up frozen fruits and vegetables, as well as nuts, seeds and ice. The dough blade is useful for making toritllas, bread, cookie dough, while the nutrient extraction cup is great for extracting all the vitamins and nutrients from any fruit and veg.

2. 44% off Ninja AF150AMZ Air Fryer XL

Product shot of a Ninja air fryer

This Ninja XL air fryer is an ideal way to cook quicker, cheaper and healthier. Its 5.5 quart capacity gives you plenty of room to whip up healthy meals for two, by roasting , frying, baking or reheating. We love the dehydrate function, which helps reduce food waste and is great for making dried fruit snacks for taking to the gym. Plus the fact that the Ninja allows you to reduce fat by up to 75% compared to traditional air frying methods.

3. 27% off Samsung Galaxy Watch 6

Product shot of Samsung Galaxy Watch 6

We think the Samsung Galaxy Watch 6 has everything beginners and fitness enthusiasts alike would need to start tracking their fitness progress. That includes personalizes heart rate zones, advanced sleep tracking, BIA sensors and plenty of health and wellness insights. Plus the watch can recognize and track more than 90 exercises.

4. 20% off Lifepro 6-in-1 Adjustable Dumbbells

Product shot of Lifepro adjustable dumbbells

These are some of the best-value adjustable dumbbells we’ve seen this Prime Day. Two 5-in-1 dumbbells each offer weights of 5lb to 25lb in 5lb increments, with textured steel handles form improved grip and handy storage trays. Maximum weights of 15lb, 25lb, 43lb and 95lb are also available.

5. 40% off JBL Tune Flex Ear Buds

Product shot of JBL Tune Flex earbuds

These waterproof and sweatproof ear buds would be a great choice for adding a soundtrack to your workouts. They feature Active Noise Cancelling with an Ambient Aware mode, allowing you to tune into your surroundings when you’re outdoors. We love the 12mm drivers with JBL’s Pure Bass sound, too, for great sounding audio whatever you listen to.

6. 38% off Fitbit Charge 6 Fitness Tracker

Product shot of a Fitbit fitness tracker

If you’re looking for a fitness tracker that doesn’t take over your lower arm, we think Fitbit’s Charge range is the way to go. Packing all the features you need for fitness tracking into a svelte wristband, its performance by far outweighs its small size. Seven-day battery life, 50m water resistance, 24/7 heart rate tracking and 40-plus exercise modes – and now all for less than $100.

7. 21% off CAP 150lb Dumbbell Set with Rack

Product shot of a set of 10 dumbbells on a rack

Already pretty good value, this CAP dumbbell set is now a steal for Prime Day. We reckon this should see most beginners well on their way to a fulfilling fitness journey, with five sets of weights ranging from 5lb to 25lb in 5lb increments. The space-saving rack also makes this a worthwhile investment.

These are the best Prime Day UK fitness deals we’ve found

1. 32% off Fitbit Versa 4 Smart Watch

Product shot of Fitbit Versa 4

If you’re looking for a fitness wearable this Prime Day, we don’t think you can do much better than the Fitbit Versa 4. It features a six-day battery life, 50m water resistance mode and all the features you’d want for regular fitness tracking. That includes 40-plus exercise modes, SpO2, GPS and sleep tracking and 24/7 heart rate monitoring.

2. 17% off Mobvoi Home Treadmill SE

Product shot of Mobvoi treadmill

The Mobvoi Home Treadmill is down by £50 this Prime Day, making it fantastic value. It’s a great option for keeping active while you work, with an innovative workstation mode that allows it to fit under most desks. The feature we really like, though, is its compact folding design, making it much easier to store than most other treadmills on the market.

3. 47% off Jotoro X2Pro Exercise Bike

Product shot of a Jotoro exercise bike

We reckon the Jotoro X2Pro is an excellent choice if you live in an apartment block or your studio is close to others’ bedrooms, because of its near-silent operation. Its easy-access magnetic resistance knob gives your loads of workout variability. As well as its build-in screen showing time, distance, calories, power, load and RPM, you can also add your own screen and connect to your favorite apps via Bluetooth for a more immersive experience.

4. 16% off NordicTrack T Series Treadmill

We love the 10% incline feature on this NordicTrack treadmill, making a great choice for hill reps. There’s a 136kg weight limit too, as well as 20 preset workout apps, a lifetime frame and 10-year motor warranty and 30-day iFit membership, giving you access to an array of live studio workouts.

5. 50% off POC Ventral Road Bike Helmet

Product shot of a road cycling helmet

The POC Ventral Helmet is one of the best in the business, and a firm favorite for enthusiast road riders. It’s Mips protection gives you peace of mind in the event of a spill and its huge vents keep your head cool when you turn up the heat. We’re big fans of its aero performance too, plus the fact that it’s available in a wide choice of eye-popping colors. And with more than £130 off it’s now fantastic value.

6. 17% off Whoop 4.0 plus 12-month subscription

Product shot of a Whoop fitness tracker

It’s very rare to find reductions on these popular Whoop band subscriptions, but Prime Day has come up trumps again. Whoop is one of the most insightful fitness trackers around, and despite its lack of screen, quietly goes about gleaning the most useful insights to help you tailor your training, fitness and wellness goals. If, like us, you value meaningful training tips, you’ll be happy to re-subscribe when your year is up.

7. 38% off Goosehill Inflatable Stand-Up Paddleboard

Product shot of an inflatable stand-up paddle board

SUPs have been all the rage for the past few years, and this set offers incredible value. As well as being available in a range of colours, the Goosehill Sailor SUP comes with a storage backpack, 3-piece paddle, coiled SUP leash, removable center fin, repair kit and double-action pump. This complete ISUP package will get you anywhere you want to paddle easily and comfortably. We think this is one of the best inflatable SUP deals around at the moment.